Kailey Lavallee

Kailey is a writer turned communicator who delights in using storytelling and technology to build communities. After completing her B.A. Hons. in English with a Digital Culture and New Media Minor, she grew and honed her content marketing and digital media skills at a web design agency. From there she landed a job as a Communications Specialist at SIGA, where she received a Silver Leaf Award of Merit for her work on SIGA’s corporate social media strategy. She's currently baking donuts and looking for communications and marketing opportunities.

Kailey’s interests include writing, web design, content marketing, and social media. When she’s not pondering her next campaign, you might find her in the garden, reading, baking, or crafting.

Highlights

Communications

Managing internal and external communications for non-profits and agencies

Content marketing

Leading content marketing activities to engage communities and advance an organization’s reputation, mission, and goals

Management

Overseeing the day-to-day activities of the communications portfolio for IABC Saskatoon including establishing a communications team, who contributed to 8% growth across all digital channels

Award-winning

Received 2018 IABC Silver Leaf Award of Merit for SIGA’s social media program

New Media & Technology

Experience with web design and maintenance, social media, analytics, Microsoft Office Suite, Adobe Creative Suite, etc. with the ability to learn additional programs and systems as required

Media Relations

Writing media releases, planning and hosting press conferences, acting as first point of contact for media inquiries

Creativity

Designing content and finding new solutions to common problems

Organization

Led the work of an interdepartmental team to launch SIGA's redesigned corporate website